CUT TO THE CHASE WHEN ASKING FOR WHAT YOU WANT. Cut to the chase when asking for what you want. Communicate: 1) The most important information up front. ‘Frank, I need your help in calming an upset customer.’ 2) The backstory. ‘He’s upset because we didn’t detail his car the way he wanted.’ 3) The reason for your request. ‘He’s given us several referrals and I don’t want to lose him as a customer. 4) The big picture. I think talking to the boss will keep him coming back.’
